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How much CBD is in Hemp Oil? The Ultimate CBD Purchasing Guide

June 27, 2019

It seems like there are hemp oil and CBD oil products everywhere – and with so many different formulas and brands in the marketplace, it can be difficult to get a clear understanding of how much CBD is in a product. How much CBD is in hemp oil?

cbd quantity in hemp oil

While there are numerous products in the marketplace that sport a cannabis flower on the label and include terms that are associated with cannabis, it is many times not crystal-clear on what ingredients make up the formula.

Let’s clear the air and discuss how some of these products differ and what you should look for when purchasing a hemp-based oil. 

How much CBD is in Hemp Oil?

The answer? It depends. 

One of the first considerations is that when a product is labeled as “hemp oil”, it could be a formula harvested from cold-pressed hemp seeds or could be the completely different process of extraction from the cannabis plant. 

entourage effect cbd full spectrum

Let’s cover some of the differences between hempseed oil and CBD oil – which can both be commonly referred to as “hemp oil”.

Hempseed Oil – What is it?

Hempseed Oil, commonly referred to as “hemp oil”, is like other carrier oils that are in the marketplace and does not contain any CBD or significant amounts of THC. It has been abundant in health food stores for decades and has commonly been used in skin care applications. 

hempseed instead of cbd oil

This greatly differs from CBD oil that comes from an extraction and comes with the sought-after properties of CBD (cannabidiol).

CBD Oil – Do all products have the same amount of CBD?

Hemp oil products that are created with the plant-extraction (also known as CBD oil) can be made with different amounts of CBD, other cannabinoids, or even THC. It is essential to have a clear understanding of everything that is included in your CBD oil product before making a purchase. 

Here’s the thing…

When it comes to CBD oil or anything related to the hemp oil, there are many customers that may believe that “bigger is better.” 

This is not always the case.  

Many times, the consumer is misled into buying larger quantities of solution thinking that all tinctures have the same concentration of CBD.  The following information will describe what to look for when you buy your tinctures.

Hemp Oil & CBD Oil Purchasing Guide 

Of course, everyone wants to get the best deal for their money spent… and it’s due to this fact that the pricing in hemp oil/CBD products can vary greatly.

When you are purchasing a CBD tincture, you must keep in mind that you are paying for the CBD contained in the tincture and not the carrier oil in which it is diluted. There are many different formulas from each company.  

Here’s how it works…

CBD is diluted in what is called carrier oil.  This carrier oil is used to make your dose easier to measure.  

If pure CBD oil was used, it would be too concentrated to accurately measure which is why it is paired up with a carrier oil. This carrier oil can include hempseed oil, sunflower seed oil, anchovy oil (for an oil specific to your pet), or equivalent oil.

carrier oil in cbd products

 These carrier oils can contain large quantities or very low quantities of CBD.  The manufacturer makes this decision based on the desired intent for the product.  

Some companies market quite large bottles of tincture which contain very small amounts of CBD.  This product effectively has no therapeutic value to you and can be a large waste of money. 

So how do you determine what is a good value?  You must look closely at what you are thinking of buying.

  • First, determine the quantity of liquid (carrier oil) contained in the bottle.  This is normally stated in milliliters or ml and fluid ounces.
  • Second, find the quantity of CBD contained in the bottle. This is normally stated in milligrams or mg.   This should be in large print on the front label. If it is not, be careful! Read the fine print on the back of the bottle to find the mg CBD contained.  If it does not state clearly the amount of CBD contained, do not assume it has any CBD.
  • Third, check the price of the bottle.

cbd purchasing guide

Once you have all the above, there are simple equations which you can use to figure out the concentration of CBD in the tincture and the price per milligram of CBD in your potential purchase.

Use these simple equations:

Finding the CBD Concentration of a Product

What you want to look for is the mg (milligram) CBD per ml (milliliter) of tincture. Since it is the CBD that you are looking for in these products, finding this concentration can help you determine whether you are getting a good deal on the product or if the item has little to no therapeutic value to you. 

how much cbd in hemp oil

Here is an example.

Let’s say that we are comparing two bottles of CBD oil that are each 30 milliliters in size (1 fluid ounce).

The first bottle contains 100 milligrams of CBD and the second bottle contains 1000 milligrams of CBD. 

  • 100 mg CBD in 30 ml = 100/30 = 3.33 mg CBD per milliliter
  • 1000 mg CBD in 30 ml = 1000/30 =33 mg CBD per milliliter

This goes to show that since the bottle with 100mg of CBD may be much lower in price, it may not be nearly as valuable as the bottle with 1000mg of CBD. That is why it is a good idea to think about the price per milligram of CBD vs. the price of the complete solution with the carrier oil. 

Finding Price per milligram CBD for a Product

Using the same example products, let’s look at how to price it out per CBD content. 

Let’s say that the first bottle is $30 for the 100mg CBD content whereas the 1000mg CBD solution is $80. Even though the price is over double (and almost triple) the price of the product with the lower CBD content, it is much more valuable for the consumer. 

  • Example of 100mg CBD costing $30 vs 1000 mg CBD costing $80
    • $30 / 100 mg CBD= $0.30 / mg CBD
    • $80 / 1000 mg CBD = $0.08 / mg CBD

Bigger Doesn’t Mean Better with CBD Oil Products 

We were recently approached by a customer who was wondering why another company’s bottle of CBD which the same size of ours was 1/3 the price of ours.  

43 cbd full spectrum

We explained that their product contained only 50 mg CBD per 30 ml (1 fluid ounce) while our tincture has 1000 mg CBD per 30 ml (1 fluid ounce).  So, using the equations, you would find that 50 mg CBD in a one-ounce bottle would be a concentration of 50mg/30ml = 1.66 mg / ml. So, their $30 bottle would in effect be $0.60 per mg of CBD while our 1000 mg bottle at $80 would have a mg price of $0.08!!  Therefore $0.60 / $0.08 = 7.5x more expensive than ours for the CBD contained in the competitor’s product.

So please keep in mind, bigger is not always better!  And feel free to contact us at 43 CBD for any questions while purchasing products!

“Best bang for your buck on the market that I am aware of. 43 Solutions CBD has helped me sleep well, be more calm and collected, helped with various aches and pains, and tastes great too. Give it a try before reaching for prescription anti-anxiety or sleep meds.”

– Alessandra

“No more expensive trips to the animal hospital and our dog is much happier and healthier! Thanks, Greg and the 43 CBD crew for producing such a high-quality CBD tincture that works amazingly!”

– Josh

“43 CBD has been my source for quality broad spectrum CBD for about three years now. CBD relieves severe spasticity and muscle cramps at night that prevent me from sleeping. CBD  may not do everything, but it has been very important in improving my quality of life when nothing else helped. I highly recommend these guys!”


– Jay

“I have fibromyalgia, osteoarthritis, muscle spasms and crippling pain throughout my body. 43 CBD hemp oil has changed my quality of life with no side effects. It has made me able to manage my pain since November 2017. Thank you!”

– Beverly

P.O. Box 1771
Durango, CO 81302
(970) 708-8847

* These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

Products sold on this site contain 0.3THC or less and are derived from hemp.